Third, to further help the increase in cigar sales, the cigars should showcase in a sleek and modern humidification display that can be positioned near any point-of-sale (POS) system, helping stimulate impulse purchases. Furthermore, the displays should not be oversized or take up more counter space than necessary so that the retail counter space is used optimally and can still display other impulsive retail products.
Fourth, the quality of the cigars should uphold the superior quality expected from any of the traditional cigar making countries and factories that still appeases any cigar veteran looking for a premium cigar. Furthermore, this quality should be maintained with little to no additional effort, in a self-maintained humidor system.
Finally, it would be beneficial to have cigars that also help sell themselves, so that employees working behind counters at the snack bars and pro shops don’t require a tobacco degree to help make recommendations to new cigar enthusiasts. For example, Birdie = Good. Triple Bogey = Not as good, but affordable. This helps ensure the accuracy of match the right cigar for the right golfer, so their experience meets their expectations and thus more enjoyable, stimulating repeat purchases.